Developing and Managing a Successful Technology Strategy

Overview

This intensive program details a unique and powerful approach to integrating business and technology strategy and to developing profitable ventures and technologies. Participants are introduced to a set of tools to identify high-leverage projects, match product strategy to market dynamics, capture market value, and change organizational capabilities to reflect evolving markets and technological dynamics.

Instructors: Pierre Azoulay, Ezro Zuckerman Sivan

TAKEAWAYS

The program will enable you to:

• Identify profitable projects for your research dollars and find out how to capture the value of those projects
• Build technical capabilities for products that create value for your customers
• Restructure your organization to respond to market and technical dynamics• Implement strategies for maximum benefit

For more information, please visit the MIT Sloan Executive Education course listing here.