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Over the past five years, digital health innovation has consistently attracted billions of dollars in venture capital amid healthcare payment reform and care redesign. Ancient problems are being attacked in different ways and dogma overturned with real world data. However, complex healthcare bureaucracies, giant vested interests by incumbents, and slow change by healthcare professionals continue to slow the adoption of the best solutions. Examples will demonstrate how startups and entrepreneurs are attacking old problems with new business models and tech-enabled solutions that scale care while collapsing costs.
Industry Panel Discussion
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The possession of rich amounts of data is hardly unique in today’s world. But the ability to monetize data effectively — and not simply hoard it — can be a source of competitive advantage in the digital economy. Join Professor Barb Wixom to discuss three ways to monetize your data: (1) improving internal business processes and decisions to get process lift, (2) wrapping information around core products and services to get product lift, and (3) selling information offerings to new and existing markets. Each method offers unique capabilities and commitments that may not work for every corporation.
Principal Investigator Andrew Lippman