Integrating Generative AI Into Business Strategy: Dr. George Westerman

Conference Video|Duration: 50:46
January 21, 2025
  • Video details

    Integrating Generative AI Into Your Business Strategy

    Dr. George Westerman

    Senior Lecturer,  MIT Sloan School of Management
    Founder, Global Opportunity Forum, MIT Office of Open Learning

    AI moves quickly, but organizations change much more slowly. With new generative AI innovations launching every day, how do you make sense of what to do for your  business?  We’ll engage with recent research on how Generative AI helps (or doesn’t help) different types of business task. We’ll talk about the organizational capabilities you need to thrive with AI.  Finally, we’ll examine how to choose the right AI approach for the problem you’re trying to solve. If you know the right questions to ask, and the answers to expect, you can make better decisions, regardless of how fast technology changes.

  • Video details

    Integrating Generative AI Into Your Business Strategy

    Dr. George Westerman

    Senior Lecturer,  MIT Sloan School of Management
    Founder, Global Opportunity Forum, MIT Office of Open Learning

    AI moves quickly, but organizations change much more slowly. With new generative AI innovations launching every day, how do you make sense of what to do for your  business?  We’ll engage with recent research on how Generative AI helps (or doesn’t help) different types of business task. We’ll talk about the organizational capabilities you need to thrive with AI.  Finally, we’ll examine how to choose the right AI approach for the problem you’re trying to solve. If you know the right questions to ask, and the answers to expect, you can make better decisions, regardless of how fast technology changes.