There are three major complexities facing those who manage last-mile distribution: increasing density in megacities, increasing fragmentation of urban demand, and ever-increasing customer expectations. How can technology and data improve last-mile logistics? What unique challenges do managers face? How can you understand shifting consumer expectations and the evolution of omni-channel retail and delivery in city environments? Join Matthias Winkenbach to explore how companies can reach customers on their own terms, where they live, work, shop, or play, anywhere on the globe.
Rapid urbanization and increasing population density in megacities poses unique challenges for last-mile distribution in many of the world’s largest emerging markets. Meeting these challenges requires understanding shifting consumer expectations and the evolution of omni-channel retail and delivery in city environments. These insights can help companies leverage logistics big data analytics for last-mile network design and planning to reach customers on their own terms, where they live, work, shop, or play, anywhere on the globe.