2020 Digital Transformation - Jeanne Ross

Conference Video|Duration: 56:07
April 27, 2020
  • Video details
    For almost twenty years, digital technologies like social, mobile, AI, cloud, internet of things (SMACIT) have been changing what businesses can do for their customers. But digital transformations of established companies have proceeded in fits and starts. As social distancing forces companies to become more digital, leaders can seize opportunities to radically rethink how they serve customers and apply the skills and creativity of their people. It’s not easy—or fast! In this webinar, we will share findings from five years of research on digital transformations, highlighting five building blocks that are essential to sustained business success.
  • Video details
    For almost twenty years, digital technologies like social, mobile, AI, cloud, internet of things (SMACIT) have been changing what businesses can do for their customers. But digital transformations of established companies have proceeded in fits and starts. As social distancing forces companies to become more digital, leaders can seize opportunities to radically rethink how they serve customers and apply the skills and creativity of their people. It’s not easy—or fast! In this webinar, we will share findings from five years of research on digital transformations, highlighting five building blocks that are essential to sustained business success.