Learning for a living


The event was running over, the car was waiting, but the keynote speaker did not seem to mind. He was enjoying fielding questions from a large auditorium packed to the rafters with executives, aspiring entrepreneurs, and management students. "Get ready for an age in which we are all in tech," he had told them, "whether you work in the tech industry or not." The moderator called for one last question. "What's the best way to get ready?" a woman asked. "Be great at learning," he said without hesitation. "The moment you stop learning is the moment you begin to die."

Calls for learning have long been common at corporate retreats, professional conferences, and similar gatherings. But with the furious pace of change that technology has brought to business and society, they have become more urgent. Leaders in every sector seem to agree: Learning is an imperative, not a cliche. Without it, careers derail and companies fail. Talented people flock to employers that promise to invest in their development whether they will stay at the company or not. And companies spend heavily on it. By one estimate, in 2018, corporate outlays on learning and development initiatives topped $200 billion.

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