Entry Date:
January 20, 2012

NGO 2.0

Principal Investigator Ethan Zuckerman

Project Website http://civic.mit.edu/ngo20


NGO2.0 is a project grown out of the work of MIT’s New Media Action Lab. The project recognizes that digital media and Web 2.0 are vital to grassroots NGOs in China. NGOs in China operate under enormous constraints because of their semi-legal status. Grassroots NGOs cannot compete with governmental affiliated NGOs for the attention of mainstream media, which leads to difficulties in acquiring resources and raising awareness of the cause they are promoting. The NGO2.0 Project serves grassroots NGOs in the underdeveloped regions of China, training them to enhance their digital and social media literacy through Web 2.0 workshops. The project also rolls out a crowd map to enable the NGO sector and the Corporate Social Responsibility sector to find out what each sector has accomplished in producing social good.