Principal Investigator Joseph Coughlin
Project Website http://agelab.mit.edu/business-strategy-innovation
Although the development of new technologies and insights into human behavior are crucial, real innovation is translating this research into business strategy and public policy - moving ideas in the Lab into innovations the home, car, store, hospital and all those places that serve as a platform for quality living.
The AgeLab actively collaborates with business and government to:
(*) Understand the impact and opportunity of the 45+ population.(*) Identify business opportunities and models that result from the convergence of demographic demand and technological advance.(*) Leverage technological and market innovation into public policy change, ensuring that technology's promise is affordable and available to all people regardless of income, education, or ability.(*) Strike strategic alliances between the Lab's partners that bring both new market opportunities and profound improvement to people's lives.