Entry Date:
July 13, 2002

MIT Forum for Supply Chain Innovation (The Forum)

Principal Investigator David Simchi-Levi

Co-investigator Charles Fine

Project Website http://supplychain.mit.edu/


The MIT Forum for Supply Chain Innovation (the Forum) is a unique community composed of academics and industry members whose support allows Forum researchers to provide customer-focused solutions to design and manage the new supply chain.

The Forum has pioneered a deeper understanding of the supply chain and its relationship to corporate strategy and has broad support from a wide cross-section of industry.

The supply chain has never been more important to an organization. Increasingly, customers are demanding, and expecting, products specifically designed to their needs for the same or lower prices. The "market of one" is the new norm for the enterprise, and as this process of "mass customization" happens, so must a new and more flexible supply chain. Without it, the enterprise will waste money, be less focused on the needs of the customer, and suffer from new competitive threats.

Forum research is helping members of the community clearly see the relationship between their supply chain and their business strategy:

How this relationship...
...ensures competitive advantage
...means customers who demand more will get more
...means that implementing new strategy means implementing a new supply chain.

The MIT Forum for Supply Chain Innovation is a leader in innovative research and the application of research findings to the challenges arising in the new supply chain. The rigorous approach used by MIT Forum guides businesses through the latest innovations in supply chain management, technology and implementation techniques. Members of the supply chain community have the flexibility and opportunity to participate in both industry–wide research into the supply chain as well as initiating their own specific research project.