Keeping Apace on Digital Transformation


Digital strategies must tackle two questions that are shrouded in uncertainty: What can data and digital technologies do to help us solve customer problems? And, what solutions will customers find valuable? This collection of articles from MIT Sloan Management Review examines the ways in which organizations should experiment and engage with customers to find the best way forward.

Special Collection includes:

  • Digital transformation opens new questions — and new problems to solve, by Hal Gregersen
  • Goodbye structure; Hello accountability, by Jeanne Ross
  • The nine elements of digital transformation, by George Westerman, Didier Bonnet, and Andrew McAfee
  • Rise of the strategy machines, by Thomas H. Davenport
  • Is your company ready for a digital future?, by Peter Weill and Stephanie L. Woerner
  • Improving your digital intelligence, by Jacques Bughin, Tanguy Catlin, Bryce Hall, and Nicolas van Zeebroeck
  • Five myths about digital transformation, by Stephen J. Andriole

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