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RECENT PUBLICATIONS

318 Results | Prev | 1 | 2 | 3 | .. | 61 | Page 62 | 63 | Last | Next
 

March 2010
ILP Communications
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Remote Access

ILP Communications
Take Your Next MIT Meeting Online
Don't let tough economic times limit meaningful discussions with MIT faculty. Let your Industrial Liaison Officer schedule our next meeting online, using the technology best suited for your company's needs.

December 2009
MIT
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An Action Plan for Cars

Heywood, Baptista, Berry, Bhatt, Cheah, de Sisternes, Karplus, Keith, Khusid, MacKenzie, McAulay
The Policies Needed to Reduce US Petroleum Consumption and Greenhouse Gas Emissions
Reducing petroleum consumption and GHG emissions from cars and light duty trucks in the United States over the next several decades requires that we implement a clear and coordinated set of policies now. This report describes a portfolio of policies which, in the view of the authors, is needed to put personal vehicle transportation on the road to sustainability in the longer term.

To incentivize adoption of more fuel efficient vehicles, we propose coupling existing near term fuel economy standards with a feebate incentive program and gradual increases in fuel taxes. We further propose driver education initiatives that would give vehicle owners information on how to maximize fuel savings in their purchase and driving decisions. Finally, we underscore the need for a long term strategy for fuels that evaluates fuels related programs based on their contribution to reducing lifecycle petroleum consumption and greenhouse gas (GHG) emissions.

Together, these policies offer a robust plan of action that will focus and streamline current efforts to achieve these two important national goals. Perhaps most importantly, this plan lays a much needed foundation for a comprehensive, adaptable long term policy effort.

October 2009
The University of Chicago Press
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In Time of War

Adam J. Berinsky
Understanding American Public Opinion from World War II to Iraq
From World War II to the war in Iraq, periods of international conflict seem like unique moments in U.S. political history—but when it comes to public opinion, they are not. To make this groundbreaking revelation, In Time of War explodes conventional wisdom about American reactions to World War II, as well as the more recent conflicts in Korea, Vietnam, the Gulf, Afghanistan, and Iraq. Adam Berinsky argues that public response to these crises has been shaped less by their defining characteristics—such as what they cost in lives and resources—than by the same political interests and group affiliations that influence our ideas about domestic issues.

With the help of World War II–era survey data that had gone virtually untouched for the past sixty years, Berinsky begins by disproving the myth of “the good war” that Americans all fell in line to support after the Japanese bombed Pearl Harbor. The attack, he reveals, did not significantly alter public opinion but merely punctuated interventionist sentiment that had already risen in response to the ways that political leaders at home had framed the fighting abroad. Weaving his findings into the first general theory of the factors that shape American wartime opinion, Berinsky also sheds new light on our reactions to other crises. He shows, for example, that our attitudes toward restricted civil liberties during Vietnam and after 9/11 stemmed from the same kinds of judgments we make during times of peace.

With Iraq and Afghanistan now competing for attention with urgent issues within the United States, In Time of War offers a timely reminder of the full extent to which foreign and domestic politics profoundly influence—and ultimately illuminate—each other.

October 2009
HBS Press
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Enterprise 2.0

Andrew McAfee
New Collaborative Tools for Your Organization's Toughest Challenges
"Web 2.0" is the portion of the Internet that's interactively produced by many people; it includes Wikipedia, Facebook, Twitter, Delicious, and prediction markets. In just a few years, Web 2.0 communities have demonstrated astonishing levels of innovation, knowledge accumulation, collaboration, and collective intelligence. Now, leading organizations are bringing the Web's novel tools and philosophies inside, creating Enterprise 2.0. In this book, Andrew McAfee shows how they're doing this, and why it's benefiting them. Enterprise 2.0 makes clear that the new technologies are good for much more than just socializing. When properly applied, they help businesses solve pressing problems, capture dispersed and fast-changing knowledge, highlight and leverage expertise, generate and refine ideas, and harness the wisdom of crowds. Most organizations, however, don't find it easy or natural to use these new tools initially. And executives see many possible pitfalls associated with them. Enterprise 2.0 explores these concerns and shows how business leaders can overcome them. McAfee brings together case studies and examples with key concepts from economics, sociology, computer science, consumer psychology, and management studies and presents them all in a clear, accessible, and entertaining style. Enterprise 2.0 is a must-have resource for all C-suite executives seeking to make technology decisions that are simultaneously powerful, popular, and pragmatic.

October 2009
MIT Press
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Wired for Innovation

Erik Brynjolfsson and Adam Saunders
How Information Technology is Reshaping the Economy
A wave of business innovation is driving the productivity resurgence in the U.S. economy. In Wired for Innovation, Erik Brynjolfsson and Adam Saunders describe how information technology directly or indirectly created this productivity explosion, reversing decades of slow growth. They argue that the companies with the highest level of returns to their technology investment are doing more than just buying technology; they are inventing new forms of organizational capital to become digital organizations. These innovations include a cluster of organizational and business-process changes, including broader sharing of information, decentralized decision-making, linking pay and promotions to performance, pruning of non-core products and processes, and greater investments in training and education.


Brynjolfsson and Saunders go on to examine the real sources of value in the emerging information economy, including intangible inputs and outputs that have defied traditional metrics. For instance, intangible organizational capital is not directly observable on a balance sheet yet amounts to trillions of dollars of value. Similarly, such nonmarket transactions of information goods as Google searches or views of Wikipedia articles are an increasingly large share of the economy yet virtually invisible in the GDP statistics.

Drawing on work done at the MIT Center for Digital Business and elsewhere, Brynjolfsson and Saunders explain how to better measure the value of technology in the economy. They treat technology as not just another type of ordinary capital investment by also focusing on complementary investments--including process redesign, training, and strategic changes--and ton he value of product quality, timeliness, variety, convenience, and new products.

Innovation continues through booms and busts. This book provides an essential guide for policy makers and economists who need to understand how information technology is transforming the economy and how it will create value in the coming decade.

About the Authors

Erik Brynjolfsson is Schussel Family Professor at MIT's Sloan School of Management and Director of the MIT Center for Digital Business. He is the coeditor of Understanding the Digital Economy: Data, Tools, and Research (MIT Press).

Adam Saunders is a Lecturer in the Operations and Information Management Department at The Wharton School, University of Pennsylvania, and a PhD candidate at MIT's Sloan School of Management.