ILP Research Group
W.W. Norton & Company Inc.
We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs.
MIT’s Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives.
In the tradition of agenda-setting classics like Clay Christensen’s The Innovator’s Dilemma, McAfee and Brynjolfsson deliver both a penetrating analysis of a new world and a toolkit for thriving in it. For startups and established businesses, or for anyone interested in what the future holds, Machine, Platform, Crowd is essential reading.
About the Authors:
Andrew McAfee is a principal research scientist and a cofounder of MIT's Initiative on the Digital Economy, along with Erik Brynjolfsson.
Erik Brynjolfsson is a cofounder of MIT's Initiative on the Digital Economy, along with Andrew McAfee. He is the Schussel Family Professor at the MIT Sloan School, and Chairman of the MIT Sloan Management Review.
Brynjolfsson and McAfee are the only people named to both the Thinkers 50 list of the world’s top management thinkers and the Politico 50 group of people transforming American politics.
These conversations are vital, but too often get stuck. They become contentious or we avoid them because we fear they might. What if, in these difficult conversations, we could stay true to ourselves while enriching relationships and creating powerful pathways forward? What if our divergent values provided healthy fuel for dialogue and innovation instead of gridlock and polarization? Jason Jay and Gabriel Grant invite us into a spirit of serious play, laughing at ourselves while moving from self-reflection to action. Using enlightening exercises and rich examples, Breaking through Gridlock helps us become aware of the role we unwittingly play in getting conversations stuck. It empowers us to share what really matters – with anyone, anywhere – so that together we can create positive change in our families, organizations, communities, and society.
About the Authors:
Jason J. Jay holds a bachelor s degree in psychology and a master s in education from Harvard and a PhD in organization studies from MIT. He is a senior lecturer in sustainability at the MIT Sloan School of Management and the director of the Sustainability Initiative at MIT Sloan.
Gabriel Grant is a doctoral candidate in leadership and sustainability at the Yale School of Forestry & Environmental Studies and the founding director of the Byron Fellowship Educational Foundation. He is also an active sustainability consultant with fifteen years of experience.>
Wiley & Sons, Inc.
Disciplined Entrepreneurship transformed the way that professionals think about starting a company, and this book helps you dig into the proven framework to make your business dreams a reality.
Delve deeper into the 24 steps to success
Innovate, persevere, and create the product people want
Internalize lessons learned from real-world entrepreneurs
Test your understanding with exercises and case studies
The book also includes new material on topics the author has found to be extremely useful in getting the most value out of the framework including Primary Market Research, Windows of Opportunity and Triggers. The book also introduces the Disciplined Entrepreneurship Canvas to track your progress on this journey.
Starting a company is a serious undertaking, with plenty of risk and sacrifice to go around—so why not minimize the risk and make the outcome worth the sacrifice? Author Bill Aulet's 24-step framework is proven to build a successful business; the key is in how well you implement it. Disciplined Entrepreneurship Workbook helps you master the skills, tools, and mindset you need to get on your path to success.
About the Author:
Bill Aulet is Managing Director of the Martin Trust Center for MIT Entrepreneurship and a Senior Lecturer at the MIT Sloan School of Management. Prior to joining MIT, Bill had a 25-year track record of success in business, beginning at IBM, where he worked for 11 years, before becoming a serial entrepreneur. He started and ran Cambridge Decision Dynamics and SensAble Technologies. Today, in addition to teaching at MIT, he works around the world with individual entrepreneurs, small companies, educators, large companies, and governments to promote innovation-driven entrepreneurship.
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