MIT/ILP Calendar Event
People Analytics: Transforming Management with Behavioral Data
OverviewBorn out of the MIT Media Lab, people analytics, using behavioral data to understand and manage organizations, has fundamentally changed how companies operate. This course will provide participants with a foundation in people analytics through discussion and hands-on exercises with real world data and tools. There are basic questions that have an impact on businesses that no one can answer. How much does the executive team communicate with engineering? Is a manager really spending time with their team? How often should a salesperson speak with a customer? The reason we can?t answer these questions is a lack of data. Surveys and consultants are useful, but their shortcomings are evident. They?re slow, subjective, and don?t actually measure what happens in the real world. New data has changed this equation. We are constantly generating data about our behavior: e-mail, IMs, calendar data, and increasingly sensor data about the real world. This is people analytics: using behavioral data about how people work to change how companies are managed. In this course, we?ll first investigate what data we have at our disposal now and in the near future. We?ll also discover what behavioral metrics really matter and how can you communicate these metrics to other stakeholders. Next, we?ll focus on how these new metrics and data streams can rapidly increase the speed and quality of decision making. Similar to A/B testing in the online space, now we can A/B test how businesses are managed. Compensation, IT systems, real estate decisions, and even org charts can now be rapidly deployed and quantitatively tested by combining behavioral data and key performance indicators (KPIs). We?ll discuss examples from Fortune 500 companies that have successfully used people analytics to improve their organizations, as well as how they are transitioning to an A/B testing decision making culture.
MIT is located in Cambridge, Massachusetts. The campus, situated in close proximity to Boston’s Logan International Airport, profits from Boston’s excellent public transportation system and the on-campus Tech Shuttle. The closest subway station is Kendall Square, which acts as a commercial center for MIT and the local community.
FOR FURTHER INFORMATION OR TO REGISTER, CONTACT:
MIT Professional Education - Short Programs
238 Main Street, Suite 401
Cambridge, MA 02139
TEL: 617 253 2101 * FAX: 617 258 8831
ILP members receive a 15% discount on all MIT Professional Education open enrollment programs held in Massachusetts. ILP members receive a 15% discount on all MIT Professional Education courses. To obtain the discount code, click here (you must be signed in to this website as an ILP member to access the code).