Where Industry Meets Innovation

  • Contact Us
  • sign in Sign In
  • Sign in with certificate
mit campus

Calendar

Include past months.

  • View All
  • ILP Conferences
  • All Conferences
  • Sloan Executive Education
  • MIT Professional Education
  • All Courses
  • Lectures
  • Recruitment
  • Event Series:

Events that include:

62 Results | Page 1 | 2 | 3 | .. | 5 | 6 | Last | Next
 

Cambridge, MA

Developing and Managing a Successful Technology Strategy

June 22-23, 2017

A great idea does not guarantee great profits. If a company's R&D dollars are going to pay off in profitable products and technologies, it needs a strategy that not only makes markets, but also beats the competition. This program will present a depth of challenges that extend from R&D to manufacturing, engineering, project management, and new ventures, and provide an innovative and powerful approach to developing technologies and products that people want to buy. The program material will also explore ways to link those technologies and products with a company's business strategy.

Drawn from MIT Sloan School's top-ranked MBA curriculum, this groundbreaking program will provide a framework for understanding how technologies and markets evolve; how they are linked; how technologies differ across markets; and how new technologies get accepted.

This program will enable participants to:

  • Identify profitable projects for their research dollars and find out how to capture the value of those projects
  • Build technical capabilities for products that create value for their customers
  • Restructure their organizations to respond to market and technical dynamics
  • Implement their strategies for maximum benefit

This program is essential for senior general and technical executives involved in developing, managing, or marketing technology or products, or with managing organizations that sell their products in rapidly changing markets. The program will be most beneficial for:

  • Managers in technology-intensive organizations
  • Marketing and business development executives in technology organizations
  • R&D managers in any organization

Titles of past participants have included:

  • CEO
  • President
  • COO
  • Executive VP
  • Head of R&D; Engineering; Manufacturing & IS
  • VP of Marketing & New Venture Development
  • Chief Technologist
  • Corporate Planner; Strategists

MIT Campus, Cambridge, Massachusetts

Negotiation for Executives

June 22-23, 2017


Negotiation is a daily practice within business organizations. We negotiate all the time--with clients and partners, vendors and suppliers, supervisors and colleagues, employees and recruits. Successful negotiation requires self-awareness, preparation, and practice. This program addresses all three requirements by providing extensive personalized feedback, tips for efficient pre-negotiation planning, and plenty of opportunities to practice and hone your negotiation skills. Drawing on fundamental negotiation principles based on scientific research as well as specific real-world examples, this program aims to enhance personal gains in negotiation, while simultaneously sustaining important relationships.

The MIT Edge

True to the deeply analytical and quantitative MIT style, the material in this program is based on extensive scientific research by Professor Curhan and his colleagues. Professor Curhan is renowned not only for his engaging interactive teaching style, but also for his pioneering research on the social and psychological components of negotiation. His research includes topics such as: conceptions of fairness, concern for personal integrity, lasting reputations, company loyalty, preference change during the course of a negotiation, norms for appropriate negotiating behavior, and relational dynamics among negotiators who interact multiple times

In this program, participants will learn how to:

* Leverage their own specific personality traits and abilities to boost negotiation outcomes
* Enhance bargaining power to claim a larger share of the pie
* Recognize and resolve different types of issues to create and claim value
* Develop strategies for efficient pre-negotiation preparation
* Build and maintain working relationships without forfeiting economic outcomes
* Deal with difficult tactics

Powerful negotiators are valued at all levels of an organization. If your responsibilities include interacting in some shape or form with others, then this program is for you. Typical participants' areas of expertise tend to include:

* sales and marketing
* planning and development
* operations management
* strategic partnerships
* supply-chain agreements
* recruitment and human resources

Course material is presented in a series of lectures, discussions, and engaging exercises that provide extensive personalized feedback and are designed to teach participants how to leverage their individual traits to achieve success and build lasting relationships at the bargaining table. Prior to the first day of sessions, participants are strongly encouraged to complete a detailed written questionnaire that will better customize the experience for each individual negotiator.

Faculty
Jared Curhan
Ford International Career Development Professor
Associate Professor of Organizations Studies

Professor Curhan specializes in the psychology of negotiation and conflict resolution. A recipient of support from the National Science Foundation, Curhan has pioneered a social psychological approach to the study of "subjective value" in negotiation (i.e., feelings and judgments concerning the instrumental outcome, the process, the self, and the relationship). His current research uses the Subjective Value Inventory (SVI; Curhan et al., 2006) to examine precursors, processes, and long-term consequences of subjective value in negotiation.

Deeply committed to education at all levels, Curhan received MIT's institute-wide teaching award presented annually by the graduate student council. Curhan is founder and president of the Program for Young Negotiators, Inc., an organization dedicated to the promotion of negotiation training in primary and secondary schools. His book, Young Negotiators (Houghton Mifflin, 1998), is acclaimed in the fields of negotiation and education and has been translated into Spanish, Hebrew and Arabic. The book has been used to train more than 35,000 children across the United States and abroad to achieve their goals without the use of violence.

MIT Campus, Cambridge, Massachusetts

Creating High Velocity Organizations

June 27-28, 2017

What makes some organizations capable of generating and sustaining high-velocity, unparalleled, relentless improvement and innovation? This program will introduce the fundamental principles by which such acceleration occurs, give examples of those principles in practice, and give participants an opportunity to test how those principles can be applied and translated to their own work.

Some organizations achieve such exceptional levels of performance?time to market, quality, safety, affordability, reliability, dependability and adaptability?that it puts their rivals to shame. Though few in overall number, they exist in manufacturing, high tech, heavy industry, product design and production, and services, such as health care delivery. The select few are capable of generating and sustaining such high-velocity, broad-based, relentless improvement and innovation, that they achieve unparalleled levels of excellence. Learn what drives the success of these companies.


The Learning Experience

Creating High Velocity Organizations employs several teaching techniques: presentations, case discussions, video dramatizations, and an in-class simulation emphasizing a participatory style to maximize the opportunities for "learning by doing." The program material is organized into thematic modules designed around the four key principles of building the discovery capability in an organization?smart work design, creative problem solving, continuous knowledge sharing, and developing of discovery skills among employees. Each module consists of several sessions, which demonstrate, first, the positive impact through successful application of those key principles, and then provides examples of negative results when those principles were clearly needed but not applied. Each session is punctuated by facilitated small-group exercises, in which participants can actively apply the ideas and examples offered in class to their own specific, real-life situations.


Assignment Required Before Arrival

This program will provide multiple opportunities for participants to explore their own processes. Participants should come prepared to work on an important challenge in their organization.

This program will enable participants to:


  • Create an organization where work is done by harnessing the best-known approaches available and signaling the need for new knowledge.
  • Solve problems as they arise and to develop new understanding that prevents the problems from recurring.
  • Multiply the impact of local discoveries by making them useful systemically throughout the organization.
  • Lead an organization where discovery is encouraged, supported, and promoted at all times. 

The MIT Edge

Traditional business-school curricula tend to focus on teaching decision-making skills as a way to success. However, many companies today?especially those in relatively new industries?find themselves lacking the information or the experience needed to make the decisions that could determine their future. That is where the leaders' ability not only to think, but also to behave like innovators, becomes vital to the success of the organization. Known for its commitment to innovation, with this program MIT Sloan offers a rare opportunity for participants to learn how to channel their curiosity into innovators' behavior.

Cambridge, MA

Leadership by Design: Innovation Process and Culture

June 27-28, 2017

Leadership by Design will help both individuals and teams understand and practice human-centered design. Participants in this program will learn both strategic and hands-on techniques for structured exploration through prototyping. They will also learn how to enable an action-based organizational culture in which empathy is generated, trial and error is encouraged, and failure is celebrated as a source of learning, all resulting in successful innovation. It is intended to introduce the concepts of human-centered design to individuals and teams who are not already familiar with these design-based concepts and their application.


Drawing on the resources of MIT?s Integrated Design & Management curriculum and its new Integrated Design Lab (ID Lab), this program combines the inspired, intuitive methods taught in the world?s best design schools with the systematic, analytical methods for which MIT is world-renowned. This program is led by Matthew S. Kressy, creator and Director of Integrated Design & Management (IDM).


Course content includes:


  • Discussions on expression and culture
  • Field exercises in observation, exploration, and user empathy
  • Lectures on concept generation
  • Studio exercises in persona development and storytelling
  • Lectures and case studies pertaining to design leadership
  • Hands-on sketch modeling and rendering exercises
  • Functional prototyping workshops
  • Opportunities to build, test, and iterate prototypes in teams
  • Concluding discussions on process and leadership

The tools presented in the program can be applied to any range of human-centered innovation problems and opportunities including products, services and social/societal challenges.


By applying a design-centered approach to leadership, you?ll be able to conceive of radically innovative solutions to multifaceted problems, create a vision that gets buy-in from senior management and colleagues, avoid hazards, and create solutions that people love both emotionally and intellectually.

Cambridge, MA

Innovation Ecosystems for Leaders: Delivering Sustainable Competitive Advantage

June 27-28, 2017

Innovation is a driver of productivity, comparative advantage, economic growth, and enterprise value. But innovation does not happen in a vacuum. It requires a network of participants—entrepreneurs, corporate managers, investors, researchers, university faculty, venture capitalists, government officials, suppliers, and customers—who comprise the ecosystem. Innovating in such ecosystems creates a new set of challenges for organizations and their leaders. Executives often find it hard to get beyond the buzzwords to harness the power of this phenomenon for their organizations.

This new course draws on MIT research to provide an introduction to innovation ecosystems, to demystify this important concept, alongside the broader topics of innovation and entpreneurship, and to explain how the right ecosystem can provide both an inspiration for innovation and source of competitive advantage. Participants will learn to understand their role as stakeholders in innovation ecosystems. They will learn ways to assess both their local and other ecosystems (including Boston and elsewhere) as potential locations for innovation centers, etc. And also to partner with startup entrepreneurs, research universities, ‘risk capital’ providers and other corporate/government stakeholders, on on accelerators, prizes, and hackathons.

Participants in the program need not aim to become corporate entrepreneurs or intrapreneurs themselves, but they should want to understand—as leaders and managers—how to access external innovation from the ecosystem, and how to lead on internal innovation.

Cambridge, MA

Digital Marketing and Social Media Analytics

June 29-30, 2017

New digital technologies have fundamentally reshaped marketing theory and practice the last decade alone. Technology has changed the modes of communication through which firms engage with consumers. Moore's law has made the storage and analysis of consumer data scalable, creating opportunities for fine-grained behavioral analytics. New monitoring tools have fostered precise and personalized customer relationship management practices. The rise of mobile phones and tablets has enabled location based messaging and reciprocal communication. The ubiquity of video content has promulgated rich, native advertising programs. The global emergence of social networking has enabled networked based predictive modeling and new forms of targeting and referral strategies based on the preferences of consumers' peers. And finally, new social media have brought all of this onto the public stage, with word-of-mouth conversations driving brand awareness and brand loyalty, and user-generated content on review and ratings sites making or breaking demand for products or services.

This two-day course provides a detailed, applied perspective on the theory and practice of digital marketing and social media analytics in the 21st century. We will cover concepts such as the difference between earned and paid media, predictive modeling for ad targeting and customer relationship management, measuring and managing product virality, viral product design, native advertising, and engaging the multichannel experience. Throughout the course we will specifically stress the theory and practice of randomized experimentation, AB testing and the importance of causal inference for marketing strategy.

Topics covered in this course include:

  • Search marketing
  • Social network marketing
  • Social media analytics
  • User generated content management and marketing
  • Mobile advertising and commerce
  • CRM strategy in the age of big data and digital advertising
  • Earned vs paid media
  • Predictive modeling for ad targeting
  • Viral product design
  • The multichannel experience
  • Randomized experimentation
  • A/B testing

Upon completion of this course you should have a fundamental understanding of:

  • The digital advertising ecosystem and attribution and pricing models for digital advertising
  • The fundamentals of web and app analytics and KPIs for web traffic and commerce
  • Search engine marketing, search engine advertising, ad auctions, and strategies for optimizing search engine advertising
  • Social network marketing and social network targeting
  • Predictive analytics using social network data, peer-to-peer marketing and personalized social advertising
  • Targeting and segmentation, specifically demographic targeting and segmentation, behavioral targeting and segmentation, social targeting and segmentation
  • Social listening?analysis of user generated content, reviews, ratings and their effects on consumer demand
  • Mobile commerce and analytics

Managing Technical Professionals and Organizations

June 29-30, 2017

Technical professionals' goals and incentives are often different from those of other employees, and so are the management challenges that arise. Drawing on the wealth of research and industry experience of faculty and leading practitioners, Managing Technical Professionals and Organizations explores proven, practical, and innovative strategies for maximizing the contribution of technical professionals. This intensive program focuses on the management and motivation of technical professionals in the innovative organization, and in particular:

  • How creative individual contributors work together on risky projects, processing information under conditions of uncertainty;
  • How to address critical problems and issues dealing with staff professionals and members of project teams, including cross-functional teams;
  • How to work effectively with prima donnas and independent spirits.

The Learning Experience
Organizations that are designed and managed for doing the same things well repetitively, as in manufacturing and operations, are not particularly appropriate for doing something well once, as in R&D. Running a technical organization presents a unique set of management problems. How do you motivate and reward technical professionals to maximize their performance and creativity? How do you create an organizational structure that will contribute to success, not inhibit it? How do you deal with creative individual contributors, project teams, and innovative professionals? How do you build and sustain high motivation and vitality while preventing complacency? How do you utilize "marshaling" events for building more collaborative, innovative activities? And how do you move information and technology effectively across organizational structures?

This unique two-day program focuses on issues critical to the effective management of technical professionals and cross-functional teams. Its principles and strategies can be applied in any organization where research, development, engineering, or computer-related technology developments need to take place in a timely, effective, and successful manner.

Participants will learn principles and strategies of crucial importance to any organization where R&D, engineering, and/or computer-related technologies lie at the core of the business. Upon completing this program, participants will gain a thorough understanding of the following subjects:

  • Managing risk taking and uncertainty in technical projects
  • Managing and motivating your technical professionals
  • Developing effective reward and incentive systems for technical professionals
  • Creating a highly motivating work environment
  • Managing and leading creative individual contributors
  • Maximizing the technical productivity and vitality of teams
  • Leading and managing more effectively across organizational structures
  • Leading system change within established corporate cultures
  • Transferring technology and information flows between and within organizations
  • Organizing for innovative product development
  • Managing the tensions among development efforts and cost/schedule pressures

Cambridge, MA

Global Executive Academy (multi-language)

July 11-20, 2017

This program is a transformative learning experience designed to fit the time and language constraints of experienced executives from a wide variety of industries and countries. A new frontier in executive education, it extends MIT content to the non-English speaking world through a multilingual experience. The program was redesigned for 2016 to include a wider variety of management topics and additional world-class MIT Sloan faculty. Topics include: leadership, strategy, innovation, systems thinking, marketing (branding), communications, negotiations and finance. Translated materials and simultaneous interpretation into Mandarin, Portuguese and Spanish are offered, provided there are a minimum of 10 participants per language.* Other languages may also be considered. Upon completing the program, participants will earn an Executive Certificate in Management and Leadership.

* Languages will be confirmed by May 10, 2017. Register early to ensure your preferred language will be offered!

Registration deadline is June 9, 2017.

BONUS! Any participant who pays in full by April 3rd will be invited to a special Dean?s Luncheon which will take place during the program. Interpretation services will be available, if needed.

This program is a transformative learning experience designed to fit the time and language constraints of experienced executives from a wide variety of industries and countries. A new frontier in executive education, it extends MIT content to the non-English speaking world through a multilingual experience. The program was redesigned for 2016 to include a wider variety of management topics and additional world-class MIT Sloan faculty. Topics include: leadership, strategy, innovation, systems thinking, marketing (branding), communications, negotiations and finance. Translated materials and simultaneous interpretation into Mandarin, Portuguese and Spanish are offered, provided there are a minimum of 10 participants per language.* Other languages may also be considered. Upon completing the program, participants will earn an Executive Certificate in Management and Leadership.

* Languages will be confirmed by May 10, 2017. Register early to ensure your preferred language will be offered!

Registration deadline is June 9, 2017.

BONUS! Any participant who pays in full by April 3rd will be invited to a special Dean?s Luncheon which will take place during the program. Interpretation services will be available, if needed.

Takeaways

Big picture understanding of the global economic environment including responses to international conflict and the resulting impact it can have on your business and local economy

  • Familiarization with MIT?s 4 Capabilities Leadership Model and a template for charting your own organization?s strengths and opportunities for improvement
  • A clearer vision of your personal brand, your company?s value proposition and ways to strengthen your competitive position
  • Ideas on how to innovate and insights on how to lead organization-wide innovation
  • Financial tools and acumen critical for executive-level decision making
  • Negotiating techniques and multi-cultural negotiating experience
  • An expanded network of talented, worldly executives from a variety of industries and countries, and the diverse perspectives they?ll share with you over your two week journey with us
  • New insights, skills and frameworks that you can immediately apply to your business when you return home
  • An Executive Certificate in Management and Leadership from MIT Sloan Executive Education and a 20% discount on any future programs
  • Language Requirements
    Global Executive Academy is offered in English with simultaneous interpretation into Mandarin, Portuguese and Spanish (provided there are at least 10 paid participants in each language; other languages may also be considered). Most pre-readings and written classroom materials are translated into the target language. Supplemental readings are offered in English only. The program is primarily designed for international executives and leaders with a basic working knowledge of English who prefer to experience the program and actively participate in their native language. Participants should be able to speak with high proficiency in either English or one of the interpreted languages (to be finalized by May 10, 2017).


    All email inquiries as well as the pre-program administrative processes will require the use of English, so please plan accordingly when completing these steps:

    • Application form
    • Customer service inquiries
    • Follow-up communications regarding acceptance, payment, and visa issues


    Application and Payment Requirements
    To register for Global Executive Academy, please submit an online application. Once admitted, you must submit a non-refundable deposit of $2,900 in order to secure your enrollment in the program. The remaining balance of $12,000 must be submitted no later than June 9, 2017. Standard cancellation and deferral policies will apply to this amount.


    U.S. Entry Requirements
    It is the participant's responsibility to understand and comply with the entry requirements for travel to the United States. Please note that some citizens are required to hold a Machine Readable Passport or visa in order to enter the United States. Visit the U.S. Department of State website, or contact your local embassy or consulate, to determine the requirements based on your country of origin. If you require a visa invitation letter, please email us at execacademy@mit.edu as soon as possible after your non-refundable deposit has been made, and we will provide you with the letter.

    calendar